Vortex Supports Pass It On Outdoor Mentors with Product Donation and Promotional Partnership to Expand Youth Outdoor Opportunities
Pass It On Outdoor Mentors is proud to announce a new partnership with Vortex, a Wisconsin-based leader in premium sporting optics. Through a generous product donation, Vortex is helping enhance mentored hunting and outdoor opportunities for youth.
The donated Vortex Optics gear will be used to directly support youth hunting experiences led by trusted mentors. In addition, Vortex is partnering with Pass It On to help spread the word about these impactful programs and recruit new mentors and youth participants through strategic outreach in Wisconsin where Votex is based..
“Vortex’s commitment to supporting youth in the outdoors is incredibly inspiring,” said Brittany French, CEO of Pass It On Outdoor Mentors. “Their donation and partnership will help us equip more kids with the tools and opportunities they need to explore the outdoors, build confidence, and learn from dedicated mentors who model safety, ethics, and conservation. We are also eager to help serve any Vortex employees in our program. Many employees have children that do not have outdoor opportunities and that is where we can step in and fill that gap.”
This collaboration is especially meaningful in Wisconsin, where Vortex Optics is headquartered and where Pass It On Outdoor Mentors continues to expand its impact through mentored hunts, hunter education classes, and outdoor education programs. With Vortex’s help, more young people will connect with nature and build lifelong outdoor traditions.
“At Vortex, we’re proud to support Pass It On Outdoor Mentors and their mission to introduce youth to the heritage of hunting and the outdoors. By connecting experienced mentors with the next generation, we’re helping to ensure that the values of conservation, stewardship, and a love for the wild are passed on and preserved,” said Graham Cronin, Community Manager of Vortex.
With more than 800 events hosted in 2024 and over 2,000 youth engaged across Kansas, Iowa, and Wisconsin, Pass It On Outdoor Mentors is growing thanks to the support of outdoor industry leaders like Vortex Optics—organizations committed to investing in the future of hunting, fishing, and conservation.
About Pass It On Outdoor Mentors
Pass It On - Outdoor Mentors is dedicated to connecting youth and volunteer mentors through outdoor experiences, fostering the next generation of hunters and anglers. By creating ongoing opportunities, the organization aims to positively impact the lives of young people and promote the conservation of our natural resources. Learn more at www.outdoormentors.org or follow us on social media.
About Vortex
Vortex is an American-owned, veteran-owned, family-operated company based in Barneveld, Wisconsin. A trusted name in the sporting optics industry, Vortex offers a complete line of optics and gear backed by their VIP Warranty. Learn more at www.vortexoptics.com.